Many hikers get lost or injured because they are not informed about what they need to plan.
These posters are made for hotels near popular hiking detestations where tourists may be taking a casual approach to preparedness measures.

This campaign would be carried out to the trails reminding hikers of basic safety, such as staying within the markers and letting someone know where they’re going. To tie the method into the message, I used cyanotype printing to highlight the nature of being outdoors exposed to the sun.

You may also like

Back to Top