Many hikers get lost or injured because they're not informed about what they need to do beforehand.
These posters are made for hotels near popular hiking destinations where tourists may be taking a casual approach with their preparedness measures.

This campaign would be carried out through the trails reminding hikers of basic safety, such as staying within trail markers and letting someone know where they’re going. To tie the method into the message, I used cyanotype printing to highlight the nature of being outdoors exposed to the sun.

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