I completed this project under the direction of Icon Worldwide in Zurich, Switzerland. My role was to revise Vifor Pharma's Iron Deficiency Day website for the 2019 campaign and create an animation for the landing page's hero space and social media promotions.
Playful characters from previous years are utilized to relate to the medical condition in a playful manner and keep information light-hearted and engaging.
Software used includes Adobe XD, Adobe Illustrator, Adobe After Effects, and inVision.
Static Homepage
Homepage Hero Animation
Initial Visit Pop-Up
Patient Testimonials Page
Resources Page
Trailer for Social Media Promotion
